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Bristol News & Other Bristol Discussion About the company, clubs, car owners, and Bristol discussion not specific to the 6,8 or 10 cyl cars.

Tony Crook in Octane Magazine

 
 
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Old 30-03-11, 08:07 AM
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Quote:
Originally Posted by Markus Berzborn View Post
I cannot understand the negative stance some people here take towards the Fighter...
I suspect some people feel if BCL had not embarked on development of the Fighter, the company might still be financially solvent.

If you do the maths one has to wonder what they were thinking. If the development costs were £30m, and say the profit was £100k per Fighter, they would have to sell 300 Fighters just to recoup the development costs!

The project was only really economically feasible if Joe Lewis was prepared to treat BCL as a hobby (or his son-in-law's hobby) and stump up the development costs. Who knows, maybe that was the original scenario.

BCL had survived for decades by evolving the same chassis and they could have possibly continued to do so by incorporating more modern technology on the same platform. I also think they were onto a winner with the 411 S6. Then there's the significant existing market for parts and services pertaining to the 6 cylinder cars.

Edit/PS: I am not for a minute suggesting the profit per Fighter was £100k!

Last edited by Kevin H; 30-03-11 at 08:30 AM.
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